Articles

The Importance of Human Experience in Retail: Why Customer Interaction is Crucial

In the world of retail, it can be easy to get lost in the numbers: sales figures, conversion rate...

Top 5 Unmissable Customer Experience Books for your summer read

As the summer approaches, and we all take the time to recharge and grow, we pick our 5 top readin...

Customer Satisfaction vs Customer Obsession

Businesses today are terrible at explaining why they do what they do. We think it's vital that th...

How Much Does A Feedback Machine Cost?

The short answer: It depends. There are three main factors that impact the price of a feedback ma...

10 Key Customer Satisfaction Measures

Have you tried googling “How to measure customer satisfaction?” We have, and when we did, we go...

What is Digital Customer Experience?

Customer experience was traditionally based around face-to-face interactions with a company and t...

What is Customer Experience Analytics?

Customer experience analytics involves gathering and reviewing data from customer feedback, to ga...

42 Excellent Questions to ask with a Smiley Feedback Terminal

Surveys are a proven method to tackle customer experience improvements by collecting actionable b...

The Ultimate Guide to Customer Experience 2.0

In this article, we discuss everything from the basic principles of customer experience to the di...

Ombea & Trustpilot Join Hands to Help Brands Manage Customer Experience Online and On-site

Ombea® – one of Europe’s fastest-growing customer experience platforms – in a partnership with T...

Best Strategies to Increase Employee Engagement

In this webinar, Mitt Nathwani discusses what is employee engagement, how to apply it in your own...

Five Key Attributes of the Perfect Response to Complaints

You’re gathering feedback from the people that use your facilities, but are you responding adequa...

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