Articles

Top 5 Unmissable Customer Experience Books for your summer read

As the summer approaches, and we all take the time to recharge and grow, we pick our 5 top readin...

Customer Satisfaction vs Customer Obsession

Businesses today are terrible at explaining why they do what they do. We think it's vital that th...

How Much Does A Feedback Machine Cost?

The short answer: It depends. There are three main factors that impact the price of a feedback ma...

10 Key Customer Satisfaction Measures

Have you tried googling “How to measure customer satisfaction?” We have, and when we did, we go...

What is Customer Experience Analytics?

Customer experience analytics involves gathering and reviewing data from customer feedback, to ga...

The Ultimate Guide to Customer Experience 2.0

In this article, we discuss everything from the basic principles of customer experience to the di...

Ombea & Trustpilot Join Hands to Help Brands Manage Customer Experience Online and On-site

Ombea® – one of Europe’s fastest-growing customer experience platforms – in a partnership with T...

How to Collect More Feedback Using the Ombea Anywhere Module

As the name suggests, the Ombea Anywhere Module helps you maximise survey responses at any physic...

5-Point Likert Scale: The Key To Easily Understanding Your Audience

You want to understand what your audience feels. And if you don’t yet, you should, because a happ...

How Much Does a Smiley Feedback Terminal Cost?

The short answer: Smiley feedback terminals from Ombea start at $35 per month (billed annually). ...

5 Tips to Simplify Customer Experience Management Software

Customer experience software has had a presence on the business landscape for decades now. They’v...

How to Use Voice of the Customer Tools to Improve Quantity and Quality of Customer Feedback

Every successful business understands the importance of knowing what their customers want and wha...

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